Each Patient’s Information Journey (HLOL #165)

Andy Rosenberg has over 25 years of experience as a political lobbyist, Capitol Hill staffer and former congressional candidate. In 2010, he helped create a health policy and government affairs firm called Thorn Run Partners. More recently, Andy founded a startup company called Reponsum that is developing an innovative educational tool for people with chronic diseases.

In this podcast, Andy Rosenberg talks with Helen Osborne about:

  • While the Internet may first seem like a wealth of information, patients and caregivers can easily get overwhelmed with outdated, non-customized content.
  • Responsum, an upcoming online tool with curated patient education.
  • Lessons learned from mapping patients’ information journeys. Includes 5 stages of patient centered-ness: noticing symptoms, getting a diagnosis, searching and researching, deciding about treatment, and living with a chronic disease.

More Ways to Learn:

Health Literacy from A to Z: Practical Ways to Communicate Your Health Message, Second Edition (Updated 2018), by Helen Osborne. Relevant chapters include: 5, 13, 32, 34, 39

Read the transcript of this podcast. 

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