Leading a Health Literacy Task Force (HLOL #67)

Susan Pisano is the Vice President of Communications for America’s Health Insurance Plans (AHIP) — a national association whose member companies provide health insurance coverage to more than 200 million Americans. As Vice President for Communications, Pisano acts as a spokesperson for AHIP and is responsible for outreach to member companies, the news media, and other major audiences. Pisano also serves as the primary staffer for AHIP’s Health Literacy Task Force.

In this podcast, Susan Pisano talks with Helen Osborne about:

  • Organizing a health literacy task force. How, who, what, why, and when of leading a large and diverse committee.
  • Making a strategic plan and being clear about goals.
  • Creating tools, tookits, and policies to help task force members.
  • Measuring success as a way move projects and ideas forward.

More Ways to Learn:

  • America’s Health Insurance Plans (AHIP), http://www.ahip.org/
  • AHIP’s health literacy resources. Includes “Health Plan Organizational Assessment of Health Literacy Activities.” Learn more and access health literacy tools at http://www.ahip.org/content/default.aspx?bc=39|341|22050
  • Peterson PN, Shetterly SM, Clarke CL et al. “Health Literacy and Outcomes Among Patients with Heart Failure, JAMA 2011:305(16):1695-1701.
  • Osborne H (podcast), April 26, 2011. Health Literacy Out Loud #57: Texting Important Health Messages. An audio interview with Julie Gazmararian. Available at http://healthliteracy.com/hlol-texting

Health Literacy from A to Z (HLOL #66)

Helen Osborne M.Ed., OTR/L helps others communicate health information in ways that patients, families, and caregivers can understand. Helen is president of Health Literacy Consulting, founder of Health Literacy Month, and host of the podcast series, “Health Literacy Out Loud.” She is also the author of “Health Literacy from A to Z: Practical Ways to Communicate Your Health Message.”

In this podcast, Helen talks with Adam Weiss about the second edition of her book, “Health Literacy from A to Z: Practical Ways to Communicate Your Health Message.”

Together, Helen and Adam discuss:

  • Who this book is for. What is new and different in the second edition.
  • Why health literacy matters to everyone communicating health information.
  • How health literacy is about mutual understanding between providers (anyone on the giving end of health communication) and patients (everyone on the receiving end of such communication).

More Ways to Learn:

Helping Patients Take Medication Safely and Effectively (HLOL #65)

Rebecca Burkholder JD is a healthcare attorney and Vice President of Health Policy at the National Consumers League–a national, nonprofit membership organization that has been representing consumers and workers since1899. Burkholder coordinates the League’s work on various health care issues including safe use of medication, patient safety, doctor-patient communication, and direct-to-consumer advertising. She also coordinates the League’s new national medication adherence campaign, “Script Your Future.”

In this Health Literacy Out Loud podcast, Burkholder talks with Helen Osborne about:

  • Medication adherence. What it is and why it is so important today.
  • Research about why patients do not take medication as directed.
  • Script Your Future, a broad-based educational campaign with tools, resources, and links to help improve medication adherence.

More Ways to Learn:

 

Chronic Engagement: Habits That Support Good Health (HLOL #64)

Jan Berger, MD, MJ, is the Chief Medical Officer at Silverlink Communications. She leads Silverlink’s population health initiatives in areas such as adherence, clinical messaging, engagement and health behavior change. Dr. Berger also is active on numerous national committees on quality and is the Editor in Chief of the American Journal of Pharmacy Benefit.  In all these roles, Dr. Berger is passionate that communications can significantly improve health outcomes.

In this podcast, Dr. Berger talks with Helen Osborne about:

  • “Chronic engagement,” a positive term referring to lifelong habits that support good health.
  • Using technology to communicate health information in scalable, personalized, cost-effective ways.
  • Measuring the effectiveness of health communication and chronic engagement.

More Ways to Learn:

Mammograms: Clearly Communicating New Guidelines (HLOL #63)

Diana Zuckerman, Ph.D. is the President of the National Research Center for Women & Families–a nonpartisan, nonprofit research and education organization that works to evaluate and improve policies and programs that affect the health and safety of adults and children.

Dr. Zuckerman is a nationally respected expert on health and health policy, including the safety and effectiveness of medical treatments and the impact of violence on women and families. She has testified dozens of times before U.S. Congressional hearings and other federal and state agencies. Dr. Zuckerman is often interviewed or quoted on television, radio, and the national press.

In this podcast, Dr. Zuckerman talks with Helen Osborne about:

  • Why and how national guidelines, policies, and recommendations change.
  • How to clearly communicate ever-changing, nuanced health messages.
  • Communication challenges ahead as science continues to evolve.

More Ways to Learn:

  • National Research Center for Women & Families, http://www.center4research.org/
  • Cancer Prevention and Treatment Fund, a new program of the National Research Center for Women & Families. Available at http://www.stopcancerfund.org
  • Osborne H (host). 2011, April 5. Health Literacy Out Loud #56: Helping Others Understand Health Messages. Available at http://healthliteracy.com/hlol-helping-others-understand
  • Schousboe JT, Kerlikowske K, Loh A, Cummings SR, “Personalizing Mammography by Breast Density and Other Risk Factors for Breast Cancer: Analysis of Health Benefits and Cost-Effectiveness,” Annals of Internal Medicine. July 5, 2011, 155:10-20.
  • Welch HG, Schwartz LM, Woloshin, Overdiagnosed. Beacon Press, 2011.
  • Woloshin S, Schwartz LM, Welch HG, Know Your Chances: Understanding Health Statistics. University of California Press, 2008. (The book can be downloaded for free from http://www.jameslindlibrary.org/testing-treatments.html

Using the Internet for Health (HLOL #62)

Lee Rainie is Director of the Pew Research Center’s Internet & American Life Project. Since 1999, this non-profit, non–partisan “fact tank” has studied the social impact of the internet. The Pew Research Center has examined and reported how people’s Internet use affects their families, communities, work places, education, civic and political life. It also studies how people use the Internet for health.

In this podcast, Rainie talks with Helen Osborne about:

  • The rise of “e-patients.” Who they are. How they use the Internet for health.
  • The Internet as a way to increase patient engagement. How Internet usage may differ for those with chronic conditions versus new diagnoses.
  • Ways that health professionals can be active members of online conversations, too.
  • Rainie’s vision of what health communication might be like in years ahead.

More Ways to Learn:

The Importance of Empathy in Health Communication (HLOL #61)

Leslie Bank is Director of Customer Service at Montefiore Health Care System in Bronx, New York. She is also the co-author of, “I’m Sorry to Hear That…Real Life Responses to Patients’ 101 Most Common Complaints About Health Care.”

Bank has worked as a healthcare “change agent” for over three decades, always striving to assure that the patient’s voice is heard in all aspects of care. This includes her ongoing work in billing reform. In fact, many refer to Leslie Bank as “The Mother of Patient Friendly Billing.”

In this podcast, she talks with Helen Osborne about:

  • What empathy is and how it helps build trusting healthcare relationships.
  • Strategies and suggestions for using empathy in day-to-day practice.
  • Stories and examples of empathy in action.

More Ways to Learn:

 

Creating, Finding, and Growing in a Health Literacy Career (HLOL #60)

Geri Lynn Baumblatt has been working on health literacy projects for many years. As the editorial director at Emmi Solutions, she creates and maintains Emmi Solutions’ interactive patient education programs. Geri is also a podcaster and hosts an annual series for Health Literacy Month on the blog: Engaging the Patient.

In this podcast Baumblatt talks with Helen Osborne about:

  • How her health literacy journey began with an interest in science, graduate study in literature, and frustration with being a patient.
  • Why clarity and simplicity are needed for multimedia patient education projects.
  • Tips, strategies, lessons learned for people seeking health literacy careers.

More Ways to Learn:

Surgeon General Richard H. Carmona, M.D., M.P.H., FACS Talks about the Importance of Health Literacy (HLOL #59)

Dr. Richard Carmona is the 17th Surgeon General of the United States, Distinguished Professor at the University of Arizona, Vice Chairman of Canyon Ranch, and President of the non-profit Canyon Ranch Institute. He understands the importance of health literacy from a lifetime of personal and professional experiences.

In this podcast, Dr. Carmona talks with Helen Osborne about:

  • Why he is such a champion of health literacy,
  • How health literacy factors in all we do, including emergency and crisis situations as well as public health, and
  • What others can do to help. As Dr. Carmona says, “Every citizen needs to become a health literacy public health practitioner.”

More Ways to Learn:

Click here to read a transcript of this interview [Read more…]

From the Tooth’s Point of View: Communicating Serious Health Messages with Wit and Whimsy (HLOL #58)

Jeanette Courtad DDS is a practicing dentist. She has worked with patients of all ages—from outreach programs at primary schools to now being the dentist at the Colorado School of Mines Student Health Center.

Dr. Courtad is also an artist with a lifetime of experience painting, dancing, and sculpting. She combines her artistic talents with a passion for educating children about the need for better oral hygiene in her new book, Toothful Tales: How We Survived the Sweet Attack.

In this podcast, she talks with Helen Osborne about:

  • Why preventive health messages are often difficult to communicate.
  • Ways to draw attention to your message with empathy, wit, and whimsy.
  • Strategies that work with children, young adults, and even parents.

More Ways to Learn:

Texting Important Health Messages (HLOL #57)

Julie Gazmararian PhD is Associate Professor of Epidemiology at the Rollins School of Public Health at Emory University in Atlanta, Georgia. She has over 25 years of experience conducting public health research in both the public and private sector. Her research focuses on a range of topics including reproductive health, children’s health, health promotion, and health literacy.

Dr. Gazmararian has published many articles on health literacy topics including medication refill adherence and use of preventive services. Now she is evaluating an innovative project called “Text4Baby” that brings together text messaging with prenatal/newborn care.

In this podcast, she talks with Helen Osborne about:

  • How “Text4Baby” is being used to teach about prenatal and newborn care.
  • Why text messaging is a communication tool to consider now.
  • What researchers are learning early in the evaluation process.
  • Recommendations for using text messaging in your practice.

More Ways to Learn:

  • Text4Baby. Available for free at http://text4baby.org
  • Osborne H. “In Other Words…Using text messages to improve medication adherence,” On Call magazine. September 18, 2008. Available athttp://www.healthliteracy.com/article.asp?PageID=7987
  • Archer N, Cocosila M, Haynes RB, Yuan Y. “Can wireless text messaging improve adherence to preventive activities? Results of a randomised controlled trial.” International Journal of Medical Informatics. (2009). PubMed. Web. 28 Dec. 2009.
  • Balas EA, Boren SA, Krishna S. “Healthcare via cell phones: a systematic review.” Journal of the American Telemedicine Association. (2009). PubMed. Web. 28 Dec. 2009.
  • Chen WS, Leong KC, bLeong KW, Mastura I, Mimi O, Ng CJ, Phua KL, Sheikh MA, Teng CL, Zailinawati AH. “The use of text messaging to improve attendance in primary care: a randomized controlled trial.” Family Practice. (2006). PubMed. Web. 30 Dec. 2009.
  • Fry JP, Neff RA. “Periodic prompts and reminders in health promotion and health behavior interventions: systematic review.” Journal of Medical Internet Research. (2009). PubMed. Web. 28 Dec. 2009.
  • Haller DM, Patton GC, Sanci LA, Sawyer SM. “Text message communication in primary care research: a randomized controlled trial.” Family Practice. (2009). PubMed. Web. 30 Dec. 2009.

Helping Others Understand Health Messages (HLOL #56)

Lisa M. Schwartz, MD, M.S., and Steven Woloshin, MD, MS, are general internists at the White River Junction Veterans Administration Medical Center in Vermont. They also are professors of medicine, and community and family medicine, at Dartmouth Medical School in New Hampshire.

Together, they are working to address two important barriers to health communication: 1) many patients and providers are limited in their ability to interpret medical data, and 2) health messages are often exaggerated or incomplete. Dr. Schwartz and Dr. Woloshin have written extensively on this topic and are co-authors of several books including Know Your Chances: Understanding Health Statistics and Overdiagnosed.

In this podcast, they talk with Helen Osborne about:

  • Health statistics, health messages, and health claims. Helping people make sense of what they hear on the news, see on TV, and read in the ads.
  • Three questions to help others better understand health messages.
  • Ways to communicate complicated health messages more simply and clearly.

More Ways to Learn:

  • Woloshin S, Schwartz LM, Welch HG, Know Your Chances: Understanding Health Statistics. University of California Press, 2008. (The book can be downloaded for free from http://www.jameslindlibrary.org/testing-treatments.html
  • Welch HG, Schwartz LM, Woloshin, Overdiagnosed. Beacon Press, 2011.
  • S Woloshin, LM Schwartz, BS Kramer. “Promoting health skepticism in the news: Helping journalists get it right,” J Natl Cancer Institute 101(23): 1596–1599.
  • “Healthy Skepticism,” White River Junction Outcomes Group. Available at http://www.vaoutcomes.org/washpost.php
  • Osborne H, “In Other Words…Working With Numbers,” On Call magazine, June/July 2004. Available at http://healthliteracy.com/article.asp?PageID=3745

Health Literacy Milestones and Opportunities (HLOL #55)

Dr. Ruth Parker is Professor of Medicine and Public Health at Emory University in Atlanta, Georgia. She is nationally recognized for her efforts in health literacy research, education, and health policy.

Dr. Parker’s accomplishments are many, including helping to develop the TOFHLA (Test of Functional Health Literacy in Adults) and co-writing the health literacy definition included in many publications and initiatives including the U.S. Patient Protection and Affordable Care Act (otherwise known as “Health Care Reform”).

In this podcast, Dr. Parker talks with Helen Osborne about:

  • Why health literacy matters so much to her, and everyone else.
  • Health literacy milestones, especially in the past ten years.
  • Health literacy opportunities ahead in this era of health care reform.

More Ways to Learn:

Click here for a transcript of the episode. [Read more…]

Dr. David Blumenthal Talks About Health Information Technology (HLOL #54)

David Blumenthal MD, MPP serves as the National Coordinator for Health Information Technology (or Health IT) under President Barack Obama. Dr. Blumenthal is charged with building a secure nationwide health information system and supporting the widespread, meaningful use of Health IT.

Dr. Blumenthal’s credentials are extensive. He not only was a practicing primary care physician but also is a renowned researcher and national authority on health IT. Dr. Blumenthal serves on numerous national boards and has authored over 200 scholarly publications, including “Heart of Power: Health and Politics in the Oval Office,” which tells the history of U.S. Presidents’ involvement in health reform, from FDR through George W. Bush.

In this podcast, Dr. Blumenthal talks with Helen Osborne about:

  • What Health IT is and why it’s needed in healthcare today.
  • How Health IT benefits providers, researchers, and patients.
  • Concerns about Health IT and work being done to address them.
  • What an ideal Health IT world would look like 20 years from now.

More ways to learn:

U.S. Department of Health & Human Services: The Office of the National Coordinator for Health Information Technology. Available at http://healthit.hhs.gov/portal/server.pt/community/healthit_hhs_gov__home/1204

Blogging to Communicate the Experience of Illness (HLOL #53)

Pamela Katz Ressler, RN, BSN, HN-BC, is the founder and president of Stress Resources based in Concord, Massachusetts. She specializes in stress management, health communication, and holistic healthcare. Pam is an early adopter of social media, especially using it as a tool of health communication. Her graduate research looks at the experience of illness through patient blogging and the use of social media as a means to increase patient engagement.

In this podcast, she talks with Helen Osborne about:

  • What blogging is and why it matters to both patients and providers.
  • Ways that blogging reflects the experience of illness and fosters resilience.
  • Practical strategies and resources for those new to blogging.

More Ways to Learn:

There are many ways to contact Pam and learn about her work:

Blogging references and examples include:

Reach Out and Read: Encouraging Literacy and Health Literacy from Childhood On (HLOL #52)

Perri Klass, MD, FAAP, is the National Medical Director of Reach Out and Read—a non-profit initiative that promotes early literacy and school readiness in pediatric exam rooms nationwide. Reach Out and Read gives new books to children and advice to parents about the importance of reading aloud.

Beyond her work with Reach Out and Read, Dr. Klass is a professor of journalism and pediatrics at New York University and also works at Bellevue Hospital Clinic. She served on the Health Literacy Project Advisory Committee of the American Academy of Pediatrics. In addition, Dr. Klass is a widely published author of both fiction and nonfiction, who writes frequently about topics concerning children and health. She also writes about her ongoing interest in knitting.

In this podcast, she talks with Helen Osborne about:

  • Reach Out and Read, a program to encourage early literacy and promote reading aloud.
  • Why it is important to address literacy in well-child pediatric visits.
  • The intersection of literacy, learning, and health from childhood on.

More Ways to Learn:

Using Comparative Performance Data to Improve Healthcare Quality (HLOL #51)

Barbra Rabson is the executive director of the Massachusetts Health Quality Partners (MHQP). Under her leadership, MHQP has become a trusted source of physician performance information in Massachusetts. MHQP is recognized nationally as well, for its collaborative approach to gathering and reporting on comparative health care quality data.

In this podcast, Barbra Rabson talks with Helen Osborne about:

  • How comparative performance data helps providers and consumers alike.
  • “Expect the Best,” a consumer campaign focused on healthcare quality.
  • Strategies and tips for climbing the “mountain of mutual understanding.”

More Ways to Learn:

Communicating about Health with Older Adults (HLOL #50)

Carolyn Ijams Speros DNSc, FNP-BC, is a nationally recognized expert in nursing and patient education. Throughout her career, she has worked in nursing education, nursing administration, and advanced nursing practice with a focus on systems and strategies in nursing that promote patient education and health literacy. Dr. Speros is Associate Professor of Nursing at the University of Memphis and also maintains a practice as a Family Nurse Practitioner.

In this podcast, she talks with Helen Osborne about communicating with older adults. Topics include:

  • Special learning needs of older adults due to cognitive, psychological, and physical changes associated with aging.
  • Strategies to communicate effectively, even when there is limited time.
  • Respectful ways to assess and confirm that information is understood.

More Ways to Learn:

  • Dr. Carolyn Speros is Associate Professor at the University of Memphis Loewenberg School of Nursing. You can email her directly at csperos@memphis.edu
  • Speros CI, “More than Words: Promoting Health Literacy in Older Adults,” The Online Journal of Issues in Nursing. 2009; 14(3). Available at http://www.medscape.com/viewarticle/717469
  • Speros CI, “Health Literacy: Concept Analysis,” Journal of Advanced Nursing. 2005; 50(6), 633-640.
  • Centers for Medicare & Medicaid Services, Toolkit for Making Written Material Clear and Effective. Part 9: Material for older adults. Available at http://www.cms.gov/WrittenMaterialsToolkit/11_ToolkitPart09.asp#TopOfPage
  • Knowles M, 1990. The Adult Learner: A Neglected Species, 4th ed. Houston, TX: Gulf Publishing Company.
  • Knowles M, 1980. The Modern Practice of Adult Education: From Pedagogy to Andragogy. Englewood Cliffs, NJ: Cambridge Adult Education.
  • Osborne H (host), Stuen C (guest), September 8, 2009. Health Literacy Out Loud Podcast #21: Age-Related Vision Loss. Available at http://www.healthliteracyoutloud.com/2009/09/08/hlol-21-age-related-vision-loss/
  • Osborne H, 2005. Health Literacy from A to Z: Practical ways to Communicate Your Health Message, Jones & Bartlett: Sudbury, MA.

Click here for a transcript of this podcast.

Decision Support for Patients Making Life-Changing Choices (HLOL #49)

Jeff Belkora PhD is a faculty member at the University of California, San Francisco (UCSF). There he runs the Medical Center’s Decision Services program, helping patients weigh the risks and benefits of their treatment options. Belkora also consults with outside organizations about decision support for patients making life-changing choices. In all this work, Belkora’s focus is on leadership, teamwork, and decision-making.

In this podcast, he talks with Helen Osborne about:

  • How decision support helps patients reflect critically on life-changing choices.
  • Strategies and systems to help patients understand decisions and communicate effectively.
  • Lessons learned that listeners can use in day-to-day practice.

More Ways to Learn:

Using Advertising Principles in Public Health Campaigns (HLOL #48)

Michael Mackert PhD is an Assistant Professor in the Department of Advertising at The University of Texas at Austin. His research focuses on using traditional and new digital media to provide health education to audiences of all levels, interests, and familiarity with health. Mackert is an advocate of using advertising principles in public health campaigns. In this podcast, he talks about:

  • Advertising and public health campaigns. How these strategies are alike and how they differ.
  • Ways to use social media and traditional press to promote your public health message.
  • Stories, examples, and practical suggestions you can use right away.

More Ways to Learn:

Legislation Giving Voice to Patients and Families (HLOL #47)

Deborah Wachenheim is the Health Quality Manager at Health Care for All (HCFA) in Boston, MA. The mission of HCFA is to create a consumer-centered healthcare system that works for everyone, especially those who are most vulnerable.

HCFA’s Consumer Health Quality Council drafted legislation that was recently enacted to establish Patient and Family Advisory Councils at all hospitals in Massachusetts. In this podcast, Wachenheim talks about the process of making this happen.

Topics include:

  • Patient and family advisory councils. What they are, how they help, and who they include.
  • Process of drafting and enacting a new statewide law.
  • Lessons learned about patient councils and the legislative process.

More ways to learn:

Universal Design and Health Communication (HLOL #46)

Valerie Fletcher is Executive Director of the Institute for Human Centered Design (IHCD) —a non-profit international educational and design company based in Boston, MA. In this work, she oversees a wide range of projects focused on making the world and the web inclusive and accessible to all.

Valerie started as a textile designer, creating clothing for women as they age. She now applies design principles to physical spaces as well as to communication, information, policies, and attitudes. Valerie’s focus is international, serving as an advisor to the Singapore government as well as to the United Nations Department of Economic and Social Affairs. In this podcast, she talks with Helen Osborne about:

  • What is universal design? How does it apply to health communication?
  • How universal design helps people of all functional limitations, not just those with disabilities.
  • Practical strategies to improve health communication in person, in print, and on the web.

More Ways to Learn:

  • Valerie Fletcher is the Executive Director of the Institute for Human-Centered Design in Boston, MA. You can email her directly at vfletcher@HumanCenteredDesign.org
  • Institute for Human-Centered Design, www.humancentereddesign.org
  • Bright, Keith and Geoffrey Cook. The Colour, Light and Contrast Manual: Designing and Managing Inclusive Built Environments. London: Wiley-Blackwell, 2010.
  • Keates, Simeon and Clarkson, J. Countering Design Exclusion: An Introduction to Inclusive Design.  London: Springer – Verlag, 2003.
  • Norman, Donald A. The Design of Everyday Things. New York: Basic Books, 2002.
  • Preiser, Wolfgang, Editor in Chief; Korydon Smith, Senior Editor. Universal Design Handbook, 2nd Edition. Columbus, OH: McGraw Hill, 2010.
  • Osborne H, “In Other Words…Communicating Across a Life Span…Universal Design in Print and Web-based Communication, On Call magazine, January 2001. Available at http://healthliteracy.com/article.asp?PageID=3812
  • World Wide Web Accessibility Initiative, http://www.w3.org/WAI/

Click here for a transcript of this podcast.

Interactive Multimedia in Health Education (HLOL #45)

Karen Baker is Senior Vice President for Consumer Experience at Healthwise–a non-profit health communications company based in Boise, Idaho. As a team, Healthwise developed an interactive multimedia educational series called “Conversations.”

“Conversation on Dealing With Low Back Pain” recently received a top award for outstanding communication from the Center for Plain Language. Baker talks about the process that Healthwise used to develop, test, and implement this interactive, innovative educational tool.

Topics include:

  • How interactive multimedia can help people learn about their health.
  • Communicating important messages with metaphors, characterization, graphics, humor, and other creative strategies.
  • Working as a team to create, test, and implement innovative projects.
  • Lessons learned that listeners can use in day-to-day practice.

More Ways to Learn:

Health Communication from a Native American Perspective (HLOL #44)

Linda Burhansstipanov MSPH, DrPH (or as many people say, “Linda B”) is of the Cherokee Nation of Oklahoma. She has worked in public health for many years, taught at several universities, and is involved with a lot of research including the NIH funded projects, “Native American Cancer Education for Survivors” and “Native Navigators and the Cancer Continuum.”

Linda B created and oversees the Native American Cancer Research website which is used not only by Native Americans but also by people from around the world. Linda is the author of nearly 100 peer-reviewed articles and advises many healthcare organizations about issues affecting Native Americans.

In this podcast, Linda B talks with Helen Osborne about:

  • Native American concerns related to health and cancer
  • Communication strategies including stories, metaphors, and pictures
  • Creating a website with a strong cultural identity
  • Lessons learned that health communicators can use with all audiences

More Ways to Learn:

  • You can email Linda B at LindaB@natamcancer.net. But please know that it may take her a few days to reply as she may be in areas with no Internet connection.
  • Native American Cancer Research Website, available at www.natamcancer.org

Press Ganey’s CEO Talks about Analyzing Sentiments to Improve Healthcare Quality (HLOL #43)

Rick Siegrist is the CEO of Press Ganey – a worldwide company that helps more than 10,000 healthcare organizations measure and improve the quality of their care. For many years, Press Ganey learned about the patient experience mostly through satisfaction surveys. Now it is learning even more by analyzing the sentiments (comments) that patients write on these surveys.

Looking at satisfaction data along with patients’ sentiments is proving to be an effective way of understanding many aspects of the patient’s experience, including health communication.

In this podcast, Rick Siegrist talks about:

  • Using satisfaction surveys to learn about and improve healthcare quality.
  • Analyzing sentiments – a way to translate human emotion into hard data.
  • Bridging sentiments, satisfaction and health communication in your practice.

More Ways to Learn: