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Books by Helen Osborne
Linda Burhansstipanov MSPH, DrPH (or as many people say, “Linda B”) is of the Cherokee Nation of Oklahoma. She has worked in public health for many years, taught at several universities, and is involved with a lot of research including the NIH funded projects, “Native American Cancer Education for Survivors” and “Native Navigators and the Cancer Continuum.”
Linda B created and oversees the Native American Cancer Research website which is used not only by Native Americans but also by people from around the world. Linda is the author of nearly 100 peer-reviewed articles and advises many healthcare organizations about issues affecting Native Americans.
In this podcast, Linda B talks with Helen Osborne about:
- Native American concerns related to health and cancer
- Communication strategies including stories, metaphors, and pictures
- Creating a website with a strong cultural identity
- Lessons learned that health communicators can use with all audiences
More Ways to Learn:
- You can email Linda B at LindaB@natamcancer.net. But please know that it may take her a few days to reply as she may be in areas with no Internet connection.
- Native American Cancer Research Website, available at www.natamcancer.org
Rick Siegrist is the CEO of Press Ganey – a worldwide company that helps more than 10,000 healthcare organizations measure and improve the quality of their care. For many years, Press Ganey learned about the patient experience mostly through satisfaction surveys. Now it is learning even more by analyzing the sentiments (comments) that patients write on these surveys.
Looking at satisfaction data along with patients’ sentiments is proving to be an effective way of understanding many aspects of the patient’s experience, including health communication.
In this podcast, Rick Siegrist talks about:
- Using satisfaction surveys to learn about and improve healthcare quality.
- Analyzing sentiments – a way to translate human emotion into hard data.
- Bridging sentiments, satisfaction and health communication in your practice.
More Ways to Learn:
- Press Ganey: Partners In Improvement, at http://pressganey.com
- “Mining the Web for Feelings, Not Facts” by Alex Wright, New York Times, August 23, 2009. Available at http://www.nytimes.com/2009/08/24/technology/internet/24emotion.html